IN THE NEWS
THURSDAY, JULY 19, 2007
MANSUETO DIGITAL RELEASES ABCI AUDITED TRAFFIC NUMBERS FOR INC.COM AND FASTCOMPANY.COM
NEW YORK, July 19, 2007 - Inc.com and FastCompany.com, two of the nation's leading business websites, announced the release of their second quarterly audited traffic numbers. The report, audited by ABCi, the Audit Bureau of Circulation's online unit, analyzes one month's traffic per quarter. For the first quarter of 2007, the audit looks at traffic numbers for April. FastCompany.com received 896,633 unique visitors and Inc.com received 591,353 unique visitors.
MONDAY, MAY 21, 2007
Inc. and Fast Company In The News: Advertising Age, May 21, 2007
Category Crowding Could Spell Death for Some Business Mags Growth Demands From Publishers, Rise of Online Rivals May Cause Shakeout
By Nat Ives
NEW YORK (AdAge.com) -- Most of the attention to Condé Nast's Portfolio so far has wondered about its effect on the old-guard business magazines: Forbes, Fortune and BusinessWeek. In reality, Portfolio or no Portfolio, the market trends we can already observe suggest pressure for a biz-mag shakeout is building -- pressure that the scrappier players will feel far more acutely than the old behemoths.
WEDNESDAY, MAY 16, 2007
FAST COMPANY IN THE NEWS: The Wall Street Journal, May 16, 2007
Informed Reader; Page B17
Marketing Chiefs Might Add 'Scapegoat' to Their Resumes
Chief marketing officers serve many roles, but these days, scapegoat might be the most familiar, says Fast Company's Ellen McGirt.
TUESDAY, MAY 15, 2007
MANSUETO VENTURES IN THE NEWS: New York Times, May 13, 2007
An Open, Sunlit Space at 7 World Trade Center
The New York Times
Square Feet | Spotlight
May 13, 2007
By CLAIRE WILSON
WHEN Mansueto Ventures bought the magazines Inc. and Fast Company from the German publisher Gruner & Jahr two years ago, it immediately began polishing the two titles. The paper quality was improved, staff changes were made and the editorial content was sharpened, according to Mansueto, the new owner. The company also wanted its new offices in New York to project the same retooled image, by emphasizing that the magazines were no longer part of a huge global stable of mainstream publications on subjects ranging from politics to parenting to decorating.
FRIDAY, MAY 11, 2007
FAST COMPANY IN THE NEWS: Min, May 14, 2007
NEW "FAST COMPANY" EDITOR SAFIAN MADE TURNING DOWN $1 BILLION TOP PRIORITY...
Mark Zuckerberg is the American Dream. The Harvard dropout moves to Silicon Valley and launches the social networking site FACEBOOK.COM, which has 19 million registered users, and, per eMarketer analyst Debra Aho Williamson (ex-Advertising Age), is projected to accrue $100 million in revenues this year. That, and press accounts (The New York Times, etc.) reporting that Zuckerberg and partners had rejected a $1 billion offer for FACEBOOK.COM from Yahoo! made The Kid Who Turned Down $1 billion compelling for Fast Company, and it was on the May story board in late February when Bob Safian joined after successful Time Inc. stints as Money managing editor (1997-2004), Time executive editor (2004-2006), and Fortune executive editor (2006-2007).