MANSUETO VENTURES PRESS RELEASES

INC. MAGAZINE SEES 7.5 PERCENT AD PAGE GROWTH IN FIRST QUARTER 2007, AS MEASURED BY THE PUBLISHERS INFORMATION BUREAU

Adds Seven New Advertisers to the Magazine; Financial, Technology, Travel, Telecom and Retail Categories Demonstrate Strong Performance

NEW YORK, April 10, 2007 - Inc. magazine today announced that its total advertising pages increased 7.56% in the first quarter of 2007, as measur

ed by The Publishers Information Bureau (PIB). During this period, Inc. had a total of 171.26 ad pages - a gain of 12.03 pages over the same period one year ago.

Advertising categories in Inc. that delivered strong performances during the first quarter of 2007 included corporate, financial, retail, logistics, technology, telecommunications and travel.

In the first quarter, several new advertisers appeared for the first time ever in Inc., including Comcast, Ketel One Vodka, Nissan Altima, Northern Trust, Diskeeper, American Chemistry Council and Cartridge World.

"Inc. magazine is clearly well positioned for growth and is experiencing outstanding advertising performance as the result of tremendous investment in our top quality journalism, innovative marketing efforts, solid circulation and strong commitment to delivering advertisers with a platform that is proven to build their brands and move product," said Jayson Goldberg, Publishing Director of Inc. "Since late 2006, Inc. has been gaining significant momentum in its appeal to consumer and business brands that want to reach innovative entrepreneurs and owners of rapidly growing private businesses. Our PIB performance will remain impressive through 2007 and we are delighted with Inc.'s performance in a media environment that continues to evolve."

Publishers Information Bureau (PIB), founded in 1947, is the premier source of consumer magazine advertising spending and related data. TNS Media Intelligence, the leading provider of strategic advertising and marketing information, collects and monitors this data and supplies it to PIB. PIB is a membership organization, administered by Magazine Publishers of America, consisting of approximately 250 different magazine titles and newspaper-distributed magazines.

About Inc. Magazine
Inc., the only major business magazine dedicated exclusively to owners and senior managers of growing private companies, delivers real solutions for today's innovative company builders. It provides hands-on tools and market-tested strategies for managing people, finances, sales, marketing, and technology. Inc., a Mansueto Ventures, LLC publication, inspires and informs, with cutting-edge coverage that reflects our readers' energy, brashness, and imagination. Visit www.inc.com to learn more.